Branding Santa Clarita

—Communicator Awards AWARD WINNER
—Addy Awards AWARD WINNER
3CMA National Communications multiple AWARD WINNER

25th Anniversary Transit Shelter Posters
25th Anniversary Advertising and Event Invitation

 20th Anniversary Advertising 

 20th Anniversary Advertising 

 20th Anniversary Transit Shelter Poster

 20th Anniversary Transit Shelter Poster

Median Signage

City Limits Signage

Street Signs

Sheriff Vehicles

 City Vehicles and Busses

Stationary Systems

 Semi-Annual Newsletter to 200,000 Residents

City of Santa Clarita Branding and Identity

The six month process of developing a complete brand for the City of Santa Clarita began with a comprehensive study into the demographics of the current business and residential climate. The brand was designed to reflect the City’s clean, upscale, and dynamic personality. We worked with staff to develop a standards guide. The final branding program resulted in Santa Clarita's fresh and cohesive images which was highlighted the City’s 20th and 25th Anniversaries, and continues to be the face of the City for years to come.
A partial list of items include:
Logo, Tagline and Updated Seal Economic Development Materials
Collateral
Websites
Events
Trade Show Booths
Vehicles, including Busses
Newsletters
Tourism Related Materials
Stationary


RELATED PROJECTS

 Semi-Annual Newsletter to 200,000 Residents