A Town on Display

20' custom booth with backlit, three dimensional panels.

Town of Apple Valley Trade Show Booth

McGregor Shott was asked to develop a complete brand for the town of Apple Valley, beginning with the Town’s logo. Apple Valley is the premiere residential and commercial choice in the High Desert, featuring affordable housing, parks, an amphitheater, distinguished schools, and a leading health care community.  We created a brand which reflected this quality of life, as well as illustrated Apple Valley among the most friendly and least costly cities for business in the state of California.

All materials include a press kit, industry specific inserts, general brochure, map system for commercial, industrial and vicinity sectors, website, print advertising, and trade show booth (featured).

The trade show booth was custom made; a three dimensional display highlighting the business opportunities in the Apple Valley commercial and industrial sectors. It was built as a 20' booth, collapsable to a 10' version, and worked well for both large trade shows and smaller venues.